Built in n8n · Wired into your CRM

Every Lead Answered.
Your Agents Keep the Closings_

We build the system that answers every new lead in seconds, follows up until they book or opt out, and keeps your CRM current on its own — so your agents spend their hours on clients, not copy-paste.

speed-to-lead.json · n8n Active
Workflows
▾ workflows/
› speed-to-lead.json
› follow-up.json
› crm-sync.json
▾ prompts/
› score-lead.md
// One webhook, every lead source
Webhook        ← Zillow · Realtor.com · site form
  ↓
Claude         score intent → hot / warm / cold
  ↓
IF hot         Twilio SMS · reply in < 60s
               Follow Up Boss · call task
IF warm        follow-up.json · nurture
  ↓
CRM sync       note + stage, no typing
Example Execution Illustrative run
INFO Zillow lead scored hot · SMS sent · call task → Follow Up Boss
_ Waiting for the next lead...
✓ Every new lead answered in seconds · ✓ Follow-up until they book or opt out · ✓ CRM updated without typing · ✓ Runs nights and weekends · ✓ Works with Follow Up Boss, LionDesk, HubSpot · ✓ Every new lead answered in seconds · ✓ Follow-up until they book or opt out · ✓ CRM updated without typing · ✓ Runs nights and weekends · ✓ Works with Follow Up Boss, LionDesk, HubSpot ·

One System. Four Parts.

Every client gets all four. AI takes the busywork — your agents keep the conversations that close deals.

01

Speed-to-Lead System

Every inquiry from Zillow, Realtor.com, Facebook Lead Ads, and your website lands on one n8n webhook. Claude reads the message and scores intent, and hot leads get a text back in under a minute — nights and weekends included. Your agent gets the lead with full context, ready to call.

  • ✓ One intake for every lead source
  • ✓ Intent scoring, not keyword matching
  • ✓ Instant SMS reply + call task for your agent
# new-leads Example
ZL
Zillow 9:41 PM
New inquiry on 412 Maple Ave — Alex R.
SL
Speed-to-Lead n8n 9:41 PM
Texted Alex back. Pre-approved, $650K budget, moving in 30–60 days, wants 3BR.
Scored Hot. Call task created in Follow Up Boss for Jordan.
02

Follow-Up System

Leads who aren't ready today don't disappear. SMS and email follow-up runs on its own, stops the moment a lead replies, books, or opts out, and hands the conversation to your agent when they're ready to talk. Old leads sitting in your database get woken up too.

  • ✓ Multi-touch SMS + email nurture
  • ✓ Stops on reply, booking, or opt-out
  • ✓ Database reactivation
⚡
Warm Lead
◆
Follow-Up AI
✉
SMS
@
Email
03

CRM Management System

Your CRM stays current without anyone typing into it. Calls, texts, and emails get logged, stages move when leads move, duplicates get merged, and tasks show up for the agent who owns the lead. Works with Follow Up Boss, LionDesk, HubSpot, or whatever you already run.

  • ✓ Activity and notes logged automatically
  • ✓ Stages and tasks that update themselves
  • ✓ Duplicate cleanup and lead-source tracking
CRM Sync Example
Activities logged this week 1,482
Stage updated
Alex R. · New → Appointment set · Follow Up Boss
Duplicate merged
Same buyer from Zillow + website form
04

Audit + Custom AI Systems

We start by auditing where your business loses time and leads. Anything the three systems above don't cover — an AI voice receptionist, transaction coordinator checklists, listing launch, investor deal flow — gets built custom on top.

  • ✓ Lead-flow and time audit
  • ✓ AI voice agents for inbound calls
  • ✓ Custom n8n workflows for your process
Where leads leak Example audit
Leads in
Contacted
Qualified
Appointments

One Package. One Price.

No tiers, no à la carte. You get the whole system.

Setup $3,999 one-time
Monthly $699 per month
  • ✓ Speed-to-Lead system
  • ✓ Follow-up system
  • ✓ CRM management system
  • ✓ Audit + custom AI systems

Built in n8n, with AI voice agents and integrations into the CRM you already use.

How We Build It Into Your Team

01

Audit

We map your lead sources, response times, follow-up gaps, and CRM hygiene. You get a plain-English list of where leads leak and what the system should fix first.

Starts on the call
02

Design

We script the replies, scoring rules, follow-up sequences, and handoff to your agents, and map the integrations to your CRM. You approve every message before it reaches a client.

You approve it
03

Build

We build the workflows in n8n and test them against your past leads, then wire up your CRM and calendars. Nothing goes live until it sounds like your team.

Tested on real leads
04

Launch & Run

The system goes live on new leads. We watch response and appointment rates and tune scripts and sequences as your lead flow changes.

Ongoing

You Talk to the Builder

I'm Sam. I build AI automation for real estate — n8n workflows, Claude, and voice agents — and wire it into the tools your team already lives in.

I'm not an agent. I'm the person who makes an agent's day less manual: the data entry, the chasing, the copy-paste. The work that closes deals stays with your people.

No account managers, no handoffs. The person on your audit call is the person who builds your system.

n8nClaudeTwilioFollow Up BossLionDeskHubSpot

Field Notes & Blogs

Playbooks and build notes on the systems we ship for real estate teams.

Industry Insights
Jul 7, 2026·5 min read

The 58/8 gap: real estate bought AI and automated almost nothing

58% of firms adopted AI last year. Only 8% fully automated a single process. Here's what the 8% do differently.

Read post →
How-To
Jun 23, 2026·6 min read

How to build a fair-housing-safe AI lead qualifier in n8n

Most AI qualifiers are one screenshot from a complaint — because nobody told the model what it isn't allowed to see.

Read post →
Point of View
Webhook → Claude → Twilio → FUB // runs at 9:40 PM
Jun 9, 2026·5 min read

Real estate doesn't have an AI adoption problem. It has a deployment problem.

97% of agents say they use AI. The average agent still takes 15 hours to answer a lead. Both are 2026 numbers.

Read post →

Questions We Get

Does this replace my agents or my ISA?

No. It takes the work nobody on your team wants — first replies at 9:40 PM, the fifth follow-up text, typing notes into the CRM. When a lead is ready to talk, the system hands them to a person with the full conversation attached.

Which CRMs does it work with?

Follow Up Boss, LionDesk, and HubSpot are the most common. If your CRM has an API or accepts webhooks, n8n can usually connect to it — we confirm yours on the call before you commit to anything.

What's included in the $3,999 setup?

The audit, plus the build of all four parts — speed-to-lead, follow-up, CRM management, and any custom systems the audit calls for — wired into your lead sources and your CRM. Then $699/month after that.

Is AI lead scoring fair-housing safe?

The way we build it, yes by design: names, photos, raw ZIP codes, and any mention of family, religion, or national origin are stripped before the model sees the lead, it scores only on budget, financing, timeline, and property criteria, and every decision is logged with its reasoning. Here's how it works →

Who is this for?

US independent agents, teams, small brokerages, investors, and property managers who are paying for leads and losing some of them to slow replies or no follow-up.

Book Your Lead-Flow Audit

Tell us where leads are slipping. On the call we'll map your lead flow and show you how the system would run on it.

What to expect

  • ✓ Free lead-flow audit on the call
  • ✓ How the system plugs into your CRM
  • ✓ One price: $3,999 setup + $699/month
  • ✓ No obligation — walk away if it's not a fit
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